“If we wanted something, we had to make it ourselves.” – Prof. F. A. Porsche. In 1963, he designed the legendary Porsche 911. Almost 10 years later, he founded a company that takes the spirit of Porsche beyond the automotive. Porsche Design stands for technological innovations, like the revolutionary inventions of matt black and all titanium watches. Today, all timepieces are developed and engineered by Porsche Design Timepieces AG in Solothurn/CH. Designed by Studio F. A. Porsche. Swiss Made.